Making the complex feel simple & human
15 YEARS EXPERIENCE • NYC BASED • REMOTE/HYBRID
👋 I’m Kevin. As founding designer and Head of Product Design at Firefly Health, I spent the last six years transforming an ambitious mission into a successful virtual-first primary care and health plan. I designed Firefly’s member-facing app and provider-facing CRM from scratch, led design research and strategy, and created everything from onboarding flows to provider tools. I wore a lot of different hats and loved every minute.
Now I’m ready for my next challenge.
Featured Case Study
Building Firefly Health: From 0 to 1
How I designed Firefly Health’s provider CRM and member app from the ground up, creating the core experiences that delivered a 79 NPS, 50% better clinical outcomes, and 20% employer cost savings.
Timeline
03/19 - 07/25
More Case Studies
Signup & Onboarding Redesign
Redesigned signup flow and onboarding process, increasing completion by 23% and first appointment scheduling by 15% while supporting three distinct member types.
AI Self-Service Strategy & Tools
Designed self-service AI tools that reduce operational costs while improving member experience for routine healthcare tasks
App Rearchitecture & Redesign
Rearchitected Firefly's core mobile app to improve user experience, reduce technical debt, and support rapid feature development as we scaled to enterprise clients.
Customer Health Monitoring
Created systematic customer intelligence program that transformed overlooked satisfaction trends into company-wide accountability, preventing cx crisis during major business pivot.